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The Re:Fashion awards: The world’s first ethical fashion awards

Nowadays ethical fashion is just as likely to be seen on the backs of glam fashionistas as it is middle-aged hippies, as the Re:Fashion awards proved. ‘It’ models such as Daisy Lowe and Pixie Geldof sashayed down the catwalk in Vivienne Westwood pieces, up-and-coming labels were praised and companies that focus on sustainability as well as style were rewarded.

The Guardian reports:

“Ethical fashion has seen huge growth in the last few years. According to the Cooperative Bank’s Ethical Consumer report, sales of Fairtrade and organic clothing grew by 70% to £52m in 2007, and this year is scheduled to see still further growth, despite the credit crunch.

The Ethical Fashion Forum also cite changing attitudes among consumers: in 2007 a survey by TNS Global found that 60% of under-25s said they bought what they wanted, regardless of where or how it had been made. This year that figure had dropped to 36%, suggesting that exposes and child labour scandals have made their mark.”

Check out The Guardian’s gallery of the event here

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1 Comment so far

  1. Jess Best

    Thought you might be interested a new ethical fashion company my friend Rosie has just launched in London. Freed Fashion employs ex-sex trade workers in Cambodia and pays them a fair wage, gives them a sage working environment etc. Her website is pretty cool if you wanted to check it out: http://www.freedfashion.com/

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